Living Coral - Color of the Year 2019
Posted by Playroom Art Director
As the year is almost over and a new one is coming, Pantone Color Institute recently announced the Color of the Year for 2019. The color Living Coral is the color that some love and others compare to tomato soup with added milk. Either way it’s most likely to “rule” in fashion, movies, interior design and graphic design the next year as Pantone is considered the top authority within the field of color trends.
Pantone has established themselves as the leading company within customized color standards and product color consulting. Their color forecasting as the Pantone Color of the Year and Fashion Runway Color Trend Reports is therefore a universal guide to the current color trends. As soon as the Pantone Color of the Year is announced, the marked reacts by purchasing and producing products with the “new” color. If you go shopping next year or just have a look in magazines, look for coral coloured pillows, product packaging, clothes, tapestry, make up and painted walls - and you shall find.
But what doest the colour mean? As Playroom Creative Adviser Tom O’Donnell wrote about in the article The psychology of colour, we can find moods and meanings in colours. Living Coral is a pink colour with a touch of orange. Pink is the colour of sensitivity and orange is the colour of encouragement, wich Pantone sums up in their own description of the colour: “Vibrant, yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment”. In other words, the colour reflects that we are seeking authentic experiences that enable connection and intimacy in this fast moving world. Well, that’s exactly what we’re all about in Playroom! The Color of the Year is both a pointer in wich direction the trends will go for the next year, but hopefully also an action = reaction thing. Can we then say that next year will be about comfort, stability and human connections? Lets hope and try so!
Personally I really like this colour, but only if used just right. I’ve picked out some favourites for us to taste.